Glitter? Check! Neon cape? Check! Last weekend, we adorned ourselves in the most outrageous outfits in our wardrobes and headed to the 13th Alternative Miss World. Founded by sculptor Andrew Logan in1972, it’s a world famous beauty pageant where anything (and we mean anything!) goes – the more outrageous the better.

We’re big fans of artist Andrew Logan so it was a dream come true when Birdy from Shoreditch Sisters WI asked us to create a one-off piece of jewellery for the swimwear round. After weeks of secret preparation in our East London studio, our Fibonacci Soixante Neuf Necklace and Head Piece were ready to hit the stage. 2014′s theme is Neon Numbers and knew we had to come up with a suitably cheeky creation to grace fabulous contestant, Jonny a.k.a. Miss Neon Natal. Harriet’s lifelong appreciation of innuendo served her well as she recreated everybody’s favourite number in super sized swirls of fluorescent neon Perspex… 

… And here it is on stage! After appearing in a carnival style costume for the first round, Jonny took the crowd by storm in high heels, some rather saucy pants and our oversized accessories. The halo like ’6′ headpiece references classic Byzantine icons, whilst the matching ’9′ necklace pays tribute to the wonder of Fibonacci numbers which appear everywhere in nature from pinecones to shells – and even mankind itself.

Of course, our hearts belonged to Johnny (especially in this neon get up!) but we fell in love with every contestants’ costumes, too. Each one emerged onto the hallowed stage of the Glove in a glorious riot of colour, glitter and, erm, inflatable rubber…

We even spotted host Grayson Perry striking a pose for the cameras backstage with Harriet and Johnny!

After winner Miss Zero + was crowned in a signature Andrew Logan tiara, Alternative Miss World ended, as all good parties should, with a mass singalong and dancing on the stage of the Globe.

‘The effect of Alternative Miss World spreads around the world. It’s like throwing a pebble in the pool. The ripples go out then settle and emerge again when the time is right.”

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Look who we spotted on pop princess Kylie Minogue’s Instagram this weekend! Ms Minogue is travelling the world with our GIANT Lobster Necklace, aka Bruce, who has become her official tour mascot. Our chic crustacean is a firm favourite with fashion A-listers. Alexa Chung Instagramed herself wearing it in her inimitable style and rumour has it Lady Gaga snapped one up at the Isabella Blow: Fashion Galore exhibition earlier this year.

We were very excited to see Bruce making an appearance on Instagram, especially as we created one-off Tatty Devine earrings for Kylie and her dancers to wear on stage. Make sure to keep an eye out for them!

Add Bruce to your collection now.

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It’s finally here! What better way to celebrate the finale of the Great British Bake Off than sharing our very own showstopper from the Tatty Devine archives? Back in 2009, we were asked to design and create a very special 100th Birthday Cake for the best department store in the world, Selfridges.

There’s nothing we like more than a cake break at Tatty Devine HQ so we were very excited to take get our piping bags out! First of all, we laser cut heart detailed cake boards in Selfridges iconic yellow and black colour way and hunted down colourful ribbons and the perfect Perspex trinkets, shapes and charms to adorn each dummy cake layer. Well, it wouldn’t be a Tatty Devine cake without Perspex, would it?

We couldn’t resist sneaking in a tribute to the cover of the Rolling Stones’ album Let It Bleed by adding a vinyl record to one of the three layers. Did you know baking queen Delia Smith actually constructed that cake for the Stones before she was famous?

Music is a big inspiration for Tatty Devine so it seemed fitting to adorn one layer with cute plastic musical instruments and silver shoes. Check out those cheeky Can-Can Legs, too!

The next tier was held up by four dancing cupids carrying yellow versions of the Lolly Necklace. Spot the glossy red lips, glitter stars, flowers and silver mirror horses, too!

It was a labour of love, but finally Harriet adorned each layer with piped finishing touches in a riot of colour. When Tatty Devine first began, Rosie and Harriet scoured cake supply shops for fun plastic decorations to turn into charm bracelets and necklaces. It seemed only fitting to adorn our Selfridges cake with kitsch Happy Birthday pieces, too!

The top tier was reserved, as all birthday cakes should be, for candles. Lots of candles! We even found some amazing candles that were designed to look like crayons. We kept our fingers crossed and hoped that Selfridges would love it…

… and they did! A very special edible replica of our cake was made for Selfridges birthday party, where we celebrated alongside fabulous ladies wearing specially designed dresses with giant cartoon eyes by designer Giles. Boris Johnson teamed up with drag queen Johnny Woo to cut the cake and the stylish Lonely Hearts DJs played all the best tunes.

What do you think of our showstopper? Would it get the thumbs up from Paul and Mary?

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Drink up! Shop and sip at our Covent Garden store to celebrate London Cocktail Week with delicious complimentary Freixenet Fizz cocktails. We have a very special surprise in store for cocktail loving ladies and gents, too. Get a free limited edition Tatty Devine cocktail stirrer when you spend £35 or more this week.*

Head in store between these times for your complimentary Freixenet Fizz cocktails:

Wednesday 8th Oct: 5pm – 7pm
Thursday 9th Oct: 6pm – 8pm
Friday 10th Oct: 4pm – 7pm

Whether you’re the next cocktail making super star or prefer to leave it to the professionals, don’t miss out on your cute Perspex balloon cocktail stirrer. Make sure you tweet and Instagram your snaps with the hashtag #LCW14, too. Cheers!

*Whilst stocks last. Not available in conjunction with any other offer.

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Hooray for Buy British Day! Launched by Best of Britannia at the House of Commons, today is the day to celebrate amazing independent businesses and encourage your friends and family to discover and buy more British-made products.

When Tatty Devine first began, each piece of jewellery was made by Rosie and Harriet in their bedrooms – at that point, we didn’t have a real studio! As the word spread and buyers from amazing stores including Harvey Nichols began to call, we made the move to our Brick Lane studio which later became our very first shop. As Tatty Devine went from strength to strength and more jewellery makers joined the production team, Rosie and Harriet knew that they wanted to keep manufacturing in Britain.

Rosie: “We started making in Britain because we didn’t have the money or sales volume to get items made abroad in factories, so we developed our own manufacturing system and techniques, which in turn has informed our aesthetic. We don’t outsource abroad as one of our main values is manufacturing in Britain. We’re passionate about supporting the British economy and also representing good quality original design.”

Harriet: “We want to keep manufacturing in our own studios because it gives us ultimate control and our turn around times can be very swift, which is not the case when manufacturing abroad. It’s far more cost and time effective as we don’t have to travel abroad to manage the process and it ensures the high quality that Tatty Devine has become known for. We have a very skilled local work force that we train ourselves, which means we know exactly who is making each piece of Tatty Devine jewellery.”

From a walnut wood Horse Brooch to a silhouette Trapeze Necklace, every piece of Tatty Devine jewellery is designed, laser cut and hand finished by the talented teams in our London and Kent workshops.

Since the very beginning, our bespoke Name Necklace has been one of our most popular pieces. Choose your name, font, Perspex colour, charm and chain and the expert jewellery makers at our East London studio will design and create it especially for you. Watch them in action here!

Our second jewellery making studio in based in Kent, where Harriet grew up. From carefully hand painting Swallow Brooches to laser cutting beautiful Peacock Butterflies, keep up with the team’s behind the scenes snaps over on Instagram.

Over the years, we’ve worked with many artists, creatives and designers who share our passion for manufacturing in Britain. We loved teaming up with long time collaborator and paper cut artist Rob Ryan on a precious collection in 18ct gold, 18ct rose gold and sterling silver last year. Staying true to our principles, the collection was designed in Rob’s workshop and our East London studio, laser cut by our team to create intricate miniature casts and made in London’s Hatton Garden by expert jewellers. Harriet explains,

The finish of the jewellery was really important to us. We wanted the best quality and it would have been impossible to achieve that anywhere but Hatton Garden!

Discover all about Buy British Day and find out how you can get involved now.

Proud to show your support for British brands? Don’t forget to share your Tatty Devine jewellery snaps on Twitter today with the hashtag #BuyBritishDay.

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Calling all vinyl lovers! We couldn’t believe our luck when we heard that Sister Ray Records has opened a brand new East London location, Sister Ray Ace, just down the road from our studio. From charm bracelets adorned with miniature records that featured in our very first collection to hosting electro queen Peaches live in our Brick Lane store, music has been a constant source of inspiration for Tatty Devine over the past fifteen years. Rosie and Harriet explain:

“Music is at the very heart of every one of our collections. We both love heading to gigs and taking turns choosing the soundtrack for the day in our studio. When we first started Tatty Devine in the early 2000s, we’d head down to Berwick Market to buy chains and supplies from the market and fabric shops. We always used to pop into Sister Ray Records on the way back – we never left without a new record to add to the collection! You never know what you’re going to find when you’re flicking through the racks. Before the internet, you talked to the people who worked there for their recommendations and just stumbled upon new favourites. Vinyl is so special – it really is forever.”

As part of our 15th Birthday celebrations, Rosie and Harriet headed along to Sister Ray Ace on a very special mission to hunt down the top five albums that have influenced Tatty Devine over the past fifteen years…

The Velvet Underground & Nico

Harriet: ”I was introduced to The Velvet Underground through my brother’s bedroom wall – he had all the best records. It’s an eternally cool album and the cover definitely influenced the design of the Banana Necklace, too. I loved that you could peel off the banana sticker on the original cover – I like anything a little bit rude!”

Rosie: “It just has all the best songs. Venus in Furs, All Tomorrow’s Parties… Both Harriet and I love Nico, too. Even though it came out in 1967, it sounds as though it was written yesterday.”

Sonic Youth – Goo

Rosie: “Goo is one of the best albums ever. I loved the video for Kool Thing, too. Kim Gordon is the coolest woman in the world.”

Harriet: “Kim Gordon is so cool it makes me ache! I can’t concentrate when we play Sonic Youth in the studio. Those guitar riffs, the lyrics… I get overwhelmed by it all and just want to sit there and take it all in.”

Belle and Sebastian – Tigermilk

Rosie: “Belle and Sebastian are the seminal Tatty Devine band. This is the seminal Tatty Devine record! It was a dream come true to design the original Dog on Wheels Brooch as merchandise for them.”

Harriet: “We were so obsessed with Belle and Sebastian that we even put on “2000 Troubled Teenagers”, a whole Belle and Sebastian themed night with Joe Egg. I was in charge of the clay modelling competition and you could win Isobel Campbell’s hair grips!” 

Fleetwood Mac – Rumours

Harriet: “We play Rumours in the studio all the time. Sometimes my assistant Siff and I will look at each other and say, “Is it a Fleetwood Mac afternoon?” and stick it on! It had a big influence on our Autumn Winter 2014 collection. Stevie Nicks is very present in all the jewellery.”

FKA Twigs – LP1

Rosie: “This album is one of our new favourites. I really love what FKA Twigs does. She looks amazing, has her own unique sense of style and isn’t a product of anything which is very inspiring. She’s a leader.”

Feeling inspired to share your musical knowledge? Good news: we’ve teamed up with Sister Ray Ace to celebrate our 15th Birthday with a fun Twitter competition. One lucky winner will receive the Plectrum Necklace and Sister Ray Ace vouchers worth £50. Fancy bagging the prize? Here’s how to enter:

Simply follow both Tatty Devine and Sister Ray Ace on Twitter and tweet us your favourite album of all time using the hashtag #TD15.

Good luck – and get thinking!

*The small print: To enter, follow both Tatty Devine and Sister Ray Ace on Twitter and tweet your answer with the hashtag #TD15. We will randomly select one winner from all tweets sent before midnight on 12th October 2014 and the winner will receive one Tatty Devine Plectrum Necklace, plus £50 worth of Sister Ray Ace vouchers. This competition is not open to Tatty Devine & Sister Ray employees, their families, agencies or anyone connected with Tatty Devine or Sister Ray. There is no cash alternative, and your prize is non-negotiable, and not refundable. We will notify the winner Twitter and on this blog by 1pm on 13th October 2014 and if the prize isn’t claimed within two days of the winner being notified, Tatty Devine will randomly select another winner.

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Whether you’re a fresher or heading into your final year, kick off the new term in style at our Student Shopping Events. Join in the fun at our concession in Selfridges The Bullring in Birmingham and in our very own Covent Garden store! Make sure you add these dates to your diary:

Birmingham – Thursday 9th October

Join us at from 4-10pm at our concession in Selfridges The Bullring for:

  • 20% student discount with valid NUS ID
  • Free goodie bag when you spend £35*
  • Free Charm Bracelet Workshop, 4pm – 7pm**

Don’t miss out on the chance to win special Tatty Devine prizes on the day. Drop into in our Charm Bracelet Workshops (you’ll find us in Womenswear on level three!) for your chance to win an exciting prize bundle worth over £100. Get creative and tweet a snap at our concession with the hashtag #TDStudents for the chance to win a bespoke Name Necklace, too. Make sure to register here for your ticket to claim your discount and take part in the free workshop!

London – Thursday 9th October

Join us from 11am – 8pm at our Monmouth Street store for:

  • 20% student discount with valid NUS ID
  • Free goodie bag when you spend £35*

What’s inside your goodie bag? Make sure you’re the most stylish student in your lecture theatre with a cute Tatty Devine Charm Necklace, statement tights by Pretty Polly and Crazy Color hair dye (you could even try out Harriet’s rainbow hair how-to!). Shopping is serious business and you’ll find delicious Vitamin Water, Jelly Belly treats and snack-tastic Metcalfe’s Skinny popcorn to keep you going, too. We have an exciting prize bundle worth over £100 up for grabs! You really don’t want to miss it…

What are you waiting for? Take a break from the books and drop in for a Tatty Devine treat. See you there!

* Available while stocks last
** First come, first served

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You might have already guessed that we’re slightly obsessed with paper cuts. From our collaboration with Rob Ryan to the delicate artworks that adorn our studio walls, we’re simply fascinated by the art form so it was no surprise when paper cut-esque patterns started taking shape in Harriet’s sketchbook earlier this year. Widely considered the most beautiful example of paper cutting in the world, Wycinanki was a key inspiration behind our new Contemporary collection.

The art of Wycinanki originated in Poland in the mid 19th century as a colourful means of decorating the home, where they were hung upon wooden beams. Using sheep shearing scissors, intricate rural scenes and beautiful symmetrical shapes are recreated in single or multiple layers of bold colour. Every single piece is a labour of love and the skill is passed down from generation to generation, ensuring that this form of folk art continues to this very day.

Intrigued? Join us to go behind the scenes in our London studio and discover how the new Folk Art jewellery is made:

Harriet and her assistant Siff began by hand drawing and painting natural motifs to form patterns inspired by Wycinanki. From lush green leaves to blooming flower buds and feathers to miniature hearts, each detail went through several design and edit stages to ensure it was perfect for the finished piece. When Rosie and Harriet gave the designs the final sign off, they were digitally printed onto smooth birch wood to become the first stage of our wearable version of a paper cut:

Next, a very special delivery of digitally printed birch wood headed downstairs at our London studio (just around the corner from our Brick Lane store!) to our Laser Cutting Manager Becs. With an expert eye for detail, she prepared the wood and laser cut the designs to form the individual elements for each piece of jewellery.

Studio star Annick then carefully hand varnished each vibrant pattern to add shine and create a beautiful finish:

After Annick has varnished these Folk Art Statement Necklaces, they will dry in the studio before being pieced together by hand and finished with an adjustable golden chain.

Here are the Folk Art Hoop Earrings awaiting their golden hooks. Will they end up in your collection?

These romantic little hearts are destined to become the Folk Art Link Necklace, Folk Art Ring and Folk Art Pendant.

Ta-da! Here is the finished Folk Art Statement Necklace in all its glory:


Inspired by the story behind the jewellery? Shop the Contemporary Collection now.

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Lights, camera, action! In celebration of our 15th Birthday, we’ve teamed up with the London College of Fashion for a very special project. Tatty Devine loves championing new talent and shining a spotlight on up and coming creatives across the arts and fashion, so working with one of the world’s leading fashion college seemed the perfect way to celebrate our anniversary. We asked LCF students to immortalise key pieces from our 15th Birthday Collection in a series of short fashion films. The brief? Be as creative as you like!

We’re very excited to reveal the finished films exclusively on Youtube today. Here’s a sneak peek at the cheeky short film created by students Charlie Craggs and Kirstie Banks:

Get inspired and watch the films over on Youtube now. Don’t forget to tweet and let us know what you think!

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Back in July, we braved one of the hottest days of the year to head to private members club, The Kings Head to shoot our 15th Birthday Collection! With giant cases of photography equipment, bags full of party supplies and lots of clothes, we took over the amazing venue to capture all fifteen pieces of jewellery on our models, Georgie Mae and Mireia.

Roar! This really wild fellow was hanging out in one of the first locations.

Everywhere we looked, there were outlandish decorations – even above the staircase!

Suffer from lepidopterophobia? You might not have been quite so fond of the butterfly room as we were.

The 15th Birthday Collection jewellery and a selection of Name Necklaces in rainbow colours were lined up ready to shoot.

Stylist Nao Koyabu brought an amazing selection of clothes, including some beautiful vintage pieces from our Brick Lane neighbours Beyond Retro.

Sparkles, sparkles everywhere! We fell in love with these sequinned numbers by Ashish.

Hair stylist Cee Cee Nulty and make up artist Bea Sweet were on hand to create the perfect look for each piece of jewellery. Bea knows exactly what we’re looking for – she’s modelled for Tatty Devine, too!

We were very excited to have photographer Eleanor Hardwick calling the shots on the day. You might have seen her dreamy Meadham Kirchhoff shoots and features in Rookie.

In between shots, our team looked through the day’s images to make sure they perfectly captured the birthday theme. We think they did a brilliant job!

Despite the temperature hitting 30°C, our models kept their cool and showed off the 15th Birthday jewellery to perfection. We loved Mireia in this royal blue vintage party dress, too!

Finally, the moment we were all waiting for arrived. Baking queen Susan of Smash Bang Dollop made our dreams come true and created an amazing birthday cake, complete with Italian meringue frosting and a magical surprise inside…

…rainbow layers! Georgie Mae and Mireia wasted no time getting stuck in – and getting covered in icing, too. Well, it was a party.

Thank you to everyone who made the shoot a reality – we hope you enjoy it as much as we enjoyed making it happen!

Get your hands on the 15th Birthday Collection in our Brick Lane and Covent Garden stores and online now.

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